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Mercadotecnia
by Fischer de la Vega, Laura
Publication:
Atlampa McGRAW-HILL 2004
. XVI, 540 p.:28 cm + CD Rom
, Incluye Ãndice analÃtico
Date:2004
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Mercadotecnia [Recurso electrónico]
by Fischer de la Vega, Laura
Publication:
México Mc Graw Hill 2004
. 1 Cd Rom: col, 12 cm
, El contenido el Cd Rom corresponde a el contenido del libro
Date:2004
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Marketing
by Kerin, Roger A.
Publication:
México Mc Graw Hill 2009
. 745 p. / 27 cm.
Date:2009
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Investigación de mercados , En un ambiente de información digital
by Hair, Joseph F.
Publication:
México Mc Graw Hill 2010
. 651 p. / 27 cm.
Date:2010
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El Plan de mercadeo , Cómo prepararlo y ponerlo en marcha
by Luther, William M.
Publication:
Bogotá Norma 1985
. 190 p. / 21 cm
, Incluye Ãndice temático al final \ TÃtulo original en inglés: The marketing Plan. Haow to preparare and implement it \ Versión original en inglés publicada por AMACOM, a division of American Management Associations, New York, N.Y.
Date:1985
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Investigación de mercados
by Hair, Joseph F.
Publication:
México Mc Graw Hill 2004
. 715 p.
27 cm
Date:2004
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Marketing
by Kotler, Philip
Publication:
Madrid, España Prentice Hall | Pearson Educación 2004
. xxvii, 758 p.
27 cm.
Date:2004
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